Marketing Support

Marketing Penetration That Drives Business

The rules of marketing have changed dramatically in the last 5 years. Imagine where they’ll be 5 years from now!

Clear Choice USA corporate office houses a staff of marketing specialists dedicated to keeping pace with the new age of Marketing, which is HEAVILY influenced by the Internet.

Clear Choice USA helps you build, execute and maintain a comprehensive and effective marketing strategy in a number of ways:

National Brand Strategy: We’re building a strong brand presence that rivals any national replacement window firm. This brand presence gives you more local visibility and credibility.

Local Websites: Your partnership includes a localized website designed to fit your business. This website takes advantage of the techniques and scale of our entire Internet presence, which includes over 60 URLs.

Media Counsel: Tap into our national programs with mailer and magazine programs. Benefit from peer advice based on spot buys across the U.S.

Internet Initiatives: The most comprehensive Search Engine Optimization system of its kind. Our 52-week-plan is executed when you come on board. This unique plan is designed to make your website a lead generator. It evolves each quarter and begins anew each year.

Guerrilla Marketing: Looking for unique and innovative ways to marketing your business? Look no further. We’ve got canvass, referral and event marketing programs unlike anything you’ve ever seen.

Peer Forums: Tap into the knowledge of your peer operators from across the country. Wonder what’s working out there, or want to bounce an ideas off of someone? How about having 100 people to talk to?

Support Collateral: Ad slicks, forms, logos, graphics and more. You name the marketing tool that you need, and our media department has it. Here are some additional examples:

• Brochures, stationery, business cards, truck graphics
• Full page color ads, newspaper inserts, black and white newspaper ads
• Art files for direct mail postcards and co-op direct mailers like Valpak, Money Mailer, etc.
• Tradeshow signage for local Home & Garden shows, yard signs and door hangers
• Yellow Pages ads and TV spots that can be modified for local use
• Press release and advertorial templates for use with local press
• PowerPoint presentations, letters, tracking tools and guidelines for collaboration with local real estate investors and developers.

Materials are downloadable from a password-protected website and are customized with local contact information and, in some cases, a specific customer offer. Tips and information for each marketing medium, plus photography, colors, fonts and logos are included, so it's easy to build an integrated multimedia campaign that is market-specific.

There’s never been a better time to align your business with the Clear Choice USA network. Join forces with an organization dedicated to keeping pace, with the NEW consumer.